IF JULIA ROBERTS IN CHOPARD’S NEW CAMPAIGN DOESN’T MAKE YOU FEEL GOOD, WE DON’T KNOW WHAT WILL.

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Julia Roberts, the joyful face that has graced the Happy Sport and Happy Diamonds collections since 2021, has become the ethereal muse, the radiant star guiding the Maison's path through the universe of women's watch and jewelry collections. In her, Chopard finds not just a brand representative but a harmonious embodiment of elegance, grace, and the timeless allure of their creations. Julia Roberts, the muse, shines as brightly as the jewels she adorns, an icon in the ever-evolving narrative of Chopard's artistic journey.

In a joyous celebration of their deep connection, Chopard and the radiant Julia Roberts are poised to fuse their shared passion for the cinematic arts. In a masterful orchestration by director James Gray, a vibrant symphony unfolds, a collection of 12 enchanting video clips, each a tribute to the heart and soul of Julia Roberts, a contemporary icon who personifies audacity, whimsy, and humanity. The grand unveiling of these cinematic gems is scheduled for March 20th, 2023, none other than the International Day of Happiness itself.

Behind the lens of James Gray, Julia Roberts’s essence is captured in all its glory, and infused with the very essence of what makes her an enduring icon. Complementing this cinematic inspiration is an advertising campaign, adorned with the creative touch of photographer Alasdair McLellan. In every frame, Julia Roberts’s megawatt smile, the most famous and beautiful in cinema, radiates the essence of Chopard itself, virtuosity, Joie de Vivre, and the indomitable Feel-Good spirit. It’s an energy that surges like a tidal wave, endowing women with unwavering self-confidence.

Julia Roberts, handpicking Chopard’s watches and jewelry as her personal talismans, signifies not just personal adornment but the blossoming of the individual. It embodies a sense of well-being that transcends Joie de Vivre, emanating a luminous sparkle that is uniquely Chopard. It’s a celebration of positivity, a symphony of confidence, and a testament to the boundless power of a sunny disposition.

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