The Kingdom had hundreds of movie-goers with their popcorn at the ready at its King Abdullah Financial District location in Riyadh for the release of the hit blockbuster, Black Panther (which smashed box office records on its opening weekend alone).
Now, just two weeks later, the country has opened the doors to its second cinema in an entertainment complex at Riyadh Park.
The VOX Cinema multiplex hosts four screens and the cinema’s first screening was Marvel’s much-anticipated film, Avengers: Infinity War.
The opening of Saudi’s new cinema marks yet another milestone in the country’s efforts to reform its culture. Last year, Prince Mohammed Bin Salman lifted the ban on women driving for his Vision 2030 mission, and this was followed by a string of positive changes such as allowing women to become soldiers and sign up as Careem drivers and hiring women for Saudi Arabia’s passport authority.