It’s been a pretty busy run for Valentino. Following its dominance on the red carpets, its presence at Fashion Week and more recently, its first major exhibition in the Middle East ‘Forever Valentino’, the maison is lifting the curtains on an entirely new project. Its ever-evolving Valentino Narratives project continues to shed the light on the written word and although Halloween may be over, the brand is showcasing three unpublished horror novels so you can continue to get your spooky fix.
In partnership with Tor Publishing Group and Nightfire, as well as in collaboration with bookclub Belletrist, Valentino has created a horror-themed, tailor-made box to house the three titles: never-before-released books of Johnny Compton’s “The Spite House,” Lucy A. Snyder’s “Sister, Maiden, Monster” and Leopoldo Gout’s “Piñata”.
It’s an invitation to delve into the best that the genre has to offer, and whilst all great things come in perfectly curated boxes, Valentino’s custom-made gift box features a burnt orange and panther print, three separate compartments that will slide open to reveal the literary treasures. The box will be gifted to friends of the House who share a passion for literature.
The Valentino Narratives project started as the first text-only ad campaign in the fashion industry. This edition will see Valentino Narratives stories transport us to new places, no matter how scary.