For the first time ever, Italian luxury brand Max Mara has designed an exclusive capsule collection for a retailer. MyTheresa is the lucky recipient of the collection and we’ve been given a sneak peek at the pieces before they hit the site tomorrow.
The capsule is comprised of 11 pieces, the most noteworthy of which is undoubtedly the brand’s iconic teddy bear coat, reimagined in new fabrications (camel hair and silk) and colours (pink, camel and white) for this collection. There’s also a pair of wide-leg trousers, a pencil skirt, princess dress and a borrowed-from-the-boys blazer with gold buttons. Another standout addition to the collection is the red wrap coat that is finished with a hood.
Of the collection, Ian Griffiths, the brand’s Creative Director, said, “Max Mara’s Teddy Bear Coats are must-have trophies. We created two plush new additions to the family; one in natural camel hair and silk, the other in white wool and silk, both cut short and straight for trans-seasonal utility. Hand stitched double face cashmere is a mainstay of the Max Mara wardrobe. For the exclusive capsule, we presented a chic hooded wrap coat in lustrous ruby red, a new style executed with traditional techniques, which can be worn with a featherweight cashmere and silk knitted T in the exact same shade for total look.”
Discover the pieces below…
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The Max Mara capsule collection is available exclusively on MyTheresa.com from Wednesday May 16.
Now, find out where the brand is staging its Cruise 2019 show.
