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Dubai Shopping Festival is back with the incredible 12 Hour Sale

Shop ‘til you drop!
The Dubai Shopping Festival brings you the best of the deals and sales to kick off the season…

The Dubai Shopping Festival is officially in full swing and to celebrate the start of what is yet to be another successful festival, the 12 Hour Sale is back to kick start the sale season.

On December 26, a plethora of brands (over 100 to be exact) located at Mall of the Emirates and City Centre Malls in Dubai will treat you to an incredible line-up of unbelieve discounts of up to 90% off on your favourite brands.

Known as the 12 Hour Sale, the unique experience is set to see residents and tourists alike, get their hands on the best deals at unbelievable prices. You won’t want to miss out!

Before heading to the malls, make sure to download the MAF SHARE Rewards app for a chance to become the first DSF 12 Hour Sale SHARE Millionaire winner. All you need to do is scan your shopping receipts to the value of at least AED300 for a chance to enter a special prize draw to win One Million SHARE points. The winner will be announced 48 hours after the promotion has ended.

The 12 Hour Sale will start on December 26 (otherwise known as Boxing Day) and will take place at participating outlets at Mall of the Emirates and City Centre Malls in Dubai.

Tip: The parking might be packed out by the afternoon, especially on the weekends, so we’d advise you to get there early.

The Dubai Shopping Festival will run until January 30, 2021. For more information, please visit