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Jaeger-LeCoultre announced as the main sponsor of the Venice International Film Festival

Taking place this month...
Jaeger-LeCoultre to strengthen its commitment to the culture of filmmaking and the preservation of cinematic heritage...

The 76th edition of the Venice Film Festival is set to kick off later this month, and it’s where two industries are set to intertwine as Jaeger-LeCoultre conitnues its commitment to filmmaking.

The Swiss luxury brand was announced as the prestigious festival’s main sponsor, and you can expect the brand to actively be involved throughout the festival’s highlights including involvement in the awards ceremony, too.

Jaeger-LeCoultre will be adorning the nominated stars with its finest timepieces and personalised Reverso watches to the winners of four main categories: Best Film (Leone d’Oro, the Golden Lion Award), Best Actress and Best Actor of the year (Coppa Volpi Awards) and the Golden Lion for Lifetime Achievement (Leone d’Oro alla carriera).

The customised watches will be hand-engraved in the brand’s own workshops with the image of a lion. The lion is an iconic part of the official logo of La Biennale di Venezia — and the inscription “76. Mostra”.

The Venice International Film Festival will be taking place from August 28 to September 7, 2019.

Now, take a look at the first trailer of Little Women.