SpaSeekers.com, a spa booking website, conducted an analysis of Google data to identify the globally sought-after beauty products and brands across more than 100 countries.
NUMBER 1: THE ORDINARY’S NIACINAMIDE.
The findings reveal that The Ordinary’s Niacinamide claims the top spot as the most searched-for product in 63 countries, including Canada, Italy, and Peru. Renowned for its use of niacinamide (vitamin B3) to diminish skin blemishes and congestion, this serum is praised for its budget-friendly pricing.
NUMBER 2: CHARLOTTE TILBURY’S FLAWLESS FILTER.
Securing the second position globally is Charlotte Tilbury’s Flawless Filter, a makeup brand hailing from the United Kingdom. It emerges as the most sought-after beauty item in the UK, USA, and Australia, promising a filtered, radiant, and smooth complexion as suggested by its name.
NUMBER 3: NIVEA CREME MOISTURIZER.
The timeless classic, Nivea Crème moisturizer, holds the third spot on the list of globally popular iconic beauty products. Originally introduced in 1911, this versatile product serves as a moisturizer, face mask, body lotion, makeup remover, and massage cream. Its highest popularity is noted in Germany, Brazil, and Vietnam.
NUMBER 4: CLARIN’S DOUBLE SERUM.
Another noteworthy serum on the list is Clarins’ Double Serum, renowned for addressing significant signs of aging. It dominates the beauty searches in seven countries, including South Africa, Spain, and Thailand. Poison by Dior, the sole perfume on the list, captures the attention of beauty enthusiasts in the Czech Republic, Hungary, Croatia, Bosnia and Herzegovina, and Slovenia.
Adding to the list of sought-after products is Charlotte Tilbury’s Pillow Talk lipstick, a neutral pink shade acclaimed for its universal appeal. This lipstick is favored in Poland, Ukraine, and Georgia. Laura Mercier’s Translucent Setting Powder and Benefit’s Benetint round off the compilation, earning the title of the most sought-after beauty products in Greece and Turkey, respectively.
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