If you’re ever at an airport during Fashion Week, one of the most visible luggage brands making its way around the carousel is Tumi. Known for its sleek, hard-case designs (as well as its business-trip-ready essentials), the brand is a go-to for stylish travellers the world over.
Now, it has been announced that UAE-based filmmaker Ali Mostafa has been named as a Global Citizen for the brand. It’s particularly momentous given that the award-winning director is the first Middle Eastern ambassador for Tumi.
At an event in Dubai today, Mostafa joked that he has “been an unofficial ambassador for a long time” so moving into this role in an official capacity makes perfect sense.
“I am really pleased to be joining Tumi on this journey,” he added in a statement. “Being able to represent a brand you already love and have travelled with for years is an amazing experience and I look forward to the adventure ahead.”
See Ali’s campaign images for the brand’s new Alpha Bravo collection below…