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Hermès releases straps in a new colourway for the Apple Watch Series 4

Fusing fashion and technology
Apple and Hermès have teamed up once again...

Just last week, Apple’s keynote event took place in Brooklyn, New York, and the company announced the launched of a new MacBook Air and iPad Pro with an eco-friendly focus. 

Now, the tech giant is making headlines once again thanks to the launch of the latest Apple x Hermès collaboration. 

Marking the duo’s second partnership (following the first collaboration in 2015), Hermès has released a new colourway for the California-based tech company’s latest Watch Series 4 (which was revealed in September) for the Fall/Winter season. 

The colour-blocked straps, available in single or double wrap styles, are designed to work with the new dials and showcase the luxury maison’s artisanal craftsmanship and signature elements, like the turned-out stitching method. 

Discover the new colourway here…

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The new Apple x Hermès watch bands are now available across Apple stores in the Middle East and online at

Now, find out where you can shop for Tom Ford’s new 001 timepieces