Well this is exciting news to wake up to – two epic brands have put their creative coolness together for a capsule collection. Yep, Balenciaga and luxury fashion e-tailer Farfetch have partnered up for a limited edition ethical collection.
As part of their initiative to champion species conservation and support the International Union for Nature Conservation, the limited edition capsule collection is leather-, fur- and down-free with a selection of products featuring illustrations of endangered animals such as the Northern White Rhinoceros, the Blue Whale and the Giant Panda. And, very smartly, the collection is comprised of women’s, men’s and kids’ wear, so the message trickles from the top down – if you’re going to raise awareness, it may as well be wearable for everyone to see, right?
José Neves, Founder, Co-Chairman and Chief Executive Officer of Farfetch said in a statement, “Balenciaga is extremely popular with our global customers, so we are thrilled to launch this new capsule collection in collaboration with the brand, consisting of exclusive pieces that cannot be found anywhere else. We think the collection will delight people who are existing fans of the brand, as well as capturing the imagination of new fans as well.”
The limited edition capsule collection will launch globally today on Farfetch.com
Now, make sure you head to d3 for this super cool pop-up experience.