If there’s one name (well, two) that makes our hearts race every Couture Week, it’s Azzi & Osta. This Lebanese duo has cracked the code to modern elegance, think: architectural silhouettes softened by poetry, old-world glamour dialed into the future, and enough fabric sorcery to make even seasoned fashion editors gasp.
George Azzi and Assaad Osta met at Esmod Beirut back in 2004, a meeting that now feels like fashion fate. With a shared love for surrealism, history, and the kind of technical mastery that would make an engineer blush, they carved out their own dreamscape of design. After catching the eye of Elie Saab (no big deal), they honed their skills under his wing before launching their own label in 2010. And let’s just say, the world noticed.
Today, Azzi & Osta is a name whispered backstage at fashion week, tagged in red carpet close-ups, and bookmarked on every bride-to-be’s secret Pinterest board. Whether it’s Haute Couture, Bridal, or Ready-to-Wear, their creations feel like wearable wonderlands: sharp, sculptural, and a little bit surreal, just how we like it.
Why are we obsessed? Because every look is a conversation between discipline and dream, and no one does that better than Azzi & Osta.