Trends
BEST OF THE WEEK
MAKEUP OR SKINCARE? BEAUTY’S BIGGEST TREND REFUSES TO CHOOSE.
The beauty industry is officially in its skin-first era. It is a full-fledged industry shift, and brands are leaning in hard.
TrendsNEW IN
The Secret to Glow: Olive Oil for Skin
Unlock Radiant Skin with Olive Oil: The Luxe Beauty Secret You Need Now
TrendsSQUEAKY CLEAN ‘SOAP NAILS’ ARE THE TRENDIEST MANICURE STYLE OF THE SEASON.
What exactly are 'Soap Nails?'
TrendsIS DARK SIREN MAKEUP THE DEFINING BEAUTY TREND OF 2025?
The "It" girls are in their dark siren era.
TrendsMETALLIC MASCARA IS THE SPARKLY PICK-ME-UP WE ALL NEED THIS HOLIDAY SEASON!
WRITTEN BY: ANYA SETH
Trends