Celebrity beauty lines are big business. Just ask Kylie Jenner, Kim Kardashian West and Rihanna. And there’s about to be yet another Hollywood-backed offering with news emerging today that former No Doubt singer Gwen Stefani has filed for trademarks for her own range.
TMZ reports that the singer filed trademarks in March for a new project called P8NT (as in paint) under her L.A.M.B brand. The site reports that the paperwork lays out her wish to also trademark 50 products. Yes, five zero, meaning we’re in for no shortage of stage-worthy (and undoubtedly eyecatching) looks.
Bring on the Gwen-approved red lipstick. We’ll take ten of those alone.
This isn’t Gwen’s first foray into beauty — she previously collaborated with Urban Decay in 2016 and has fronted campaigns for Revlon, and if the success of both is anything to go by (and it is), she’s about to bring us magic in the makeup…
In the meantime, find out how to go platinum blonde, like Gwen and more recently, Leighton Meester during your next salon visit.