When Maye Musk shows up to cut your ribbon, you know you’re not opening just another salon. The model, author, and undisputed icon of elegance brought serious star wattage to the grand opening of Leo Beauty Club’s newest outpost at the Kempinski Hotel & Residences on Palm Jumeirah. With her signature poise and unmistakable presence, Musk joined Leo representative Alyona Shevtsova to officially launch what is now one of the most exclusive beauty destinations in Dubai.
The evening wasn’t short on spectacular. Guests were flown in from across the globe, and the energy was dialed up with a live performance from Ukrainian superstar Svetlana Loboda, whose pop anthems transformed the glamorous affair into a full-on celebration. Originally founded in Kyiv, Leo Beauty Club has steadily built its reputation across Warsaw and Dubai as the beauty network for those who don’t settle for standard. With its fusion of luxury salon services and aesthetic medical treatments, Leo is designed for the beauty-savvy set that expects results and refinement.
“Leo Beauty Club is not just a salon. It’s a space of strength, confidence, and inspiration for those who are used to choosing the best,” said Shevtsova, driving home the brand’s ethos with the ease of someone who knows exactly what their clientele wants.
The new Palm Jumeirah location marks the brand’s second UAE salon, cementing its stake in one of the world’s most beauty-conscious markets. From cutting-edge facials to top-tier hairstyling, the space promises the kind of exclusivity that regular salons only dream of. And with partners like La Biosthétique—known for their decades of science-forward formulas—and global floral powerhouse OHARA, the entire experience is engineered to impress.
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