This exclusive installation isn’t just about clothes; it’s about celebrating individuality, strength, and the enduring values that define Max Mara. The Olimpia jacket, crafted from pure, lightweight camel hair, symbolizes elegance and resilience, drawing inspiration from mythological figures who protect family and bonds.
Since 1951, Max Mara has empowered remarkable women, those who innovate, grow, and inspire others. The Jacket Circle Pop-Up takes you on an interactive and poetic journey through the jacket’s creation, uncovering its artistic nuances and its role in shaping women’s fashion history. Along the way, expect to discover surprising perspectives, enjoy plenty of Instagram-worthy photo moments, and leave with a deeper appreciation for timeless design.
Fashion sessions like these not only inspire but educate, reminding us why understanding the craftsmanship behind iconic pieces adds so much to our sartorial journey. Don’t miss this immersive Max Mara Pop-Up from November 26 to 28, 2024, at DIFC, Dubai. Whether you’re a long-time fan of the brand or curious to learn about the famous Max Mara jacket, this is an experience you won’t want to miss! Book your appointment HERE.