HERE’S WHY BULGARI ENLISTED ARTIST VICTOR NOUMAN OF UTOPIC ARABIA FOR A GIGANTIC TAIF ROSE IN RIYADH.

Art transcends into tangible creation.
Picture this: a breathtaking, extravagant inflatable rose, a captivating embodiment of artistry brought to life. This awe-inspiring creation took center stage at a dazzling event, leaving guests spellbound. And guess what? It's all part of something even bigger, something you're dying to know about! Held alongside the 2024 Diriyah Contemporary Art Biennale, the vibrant JAX District blossomed into a vibrant haven, buzzing with the energy of artists and visionaries.

Bulgari set the stage for an unforgettable night of elegance and allure, marking the grand debut of Bulgari Le Gemme Sahare perfume on February 22nd. The event shimmered with the presence of none other than the master creator himself, Yann Vasnier.

In a momentous collaboration, Vasnier, renowned worldwide for his audacious artistry, unveils his inaugural masterpiece for Bulgari: Bulgari Le Gemme Sahare. Drawing inspiration from the boundless expanse of the Sahara Desert and the resplendent Imperial Pink Jasper, Vasnier captures the essence of a new dawn amidst the majestic desert panorama.

This extraordinary fragrance journey traces its roots back to 2014 when Bulgari embarked on its mythical Gems Road. Each Eau de Parfum in the collection is a testament to the natural world’s most prized treasures, mirroring the rarity and brilliance of precious jewels themselves.

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