FASHION TRUST ARABIA 2024 WINNERS DROP ON OUNASS & DIVE INTO SUSTAINABILITY IN DUBAI.

Big wins call for big moves!
Fashion Trust Arabia’s 2024 Prize Winners are making their mark as their collections hit Ounass, the Middle East’s go-to luxury e-commerce platform and FTA’s exclusive MENA retail partner. Get ready to shop the statement-making designs of Yasmin Mansour (Evening Wear), Nadine Mos (Ready-to-Wear), Ramla (Accessories), and APOA (Jewelry).

To toast this exciting launch, Ounass hosted an exclusive breakfast at Ounass Maison on February 4th, bringing together top press, industry insiders, and design talents for a stylish morning of fashion and celebration. This partnership is a game-changer, offering emerging designers a prime platform to shine in the region.

But the FTA winners aren’t just here to showcase—they’re here to shake up the future of fashion. During their time in Dubai, all seven winning brands are joining an exclusive sustainability mentorship program in collaboration with the United Nations Environment Programme (UNEP ROWA). Taking place on February 5th and 6th at Niche, ICD Brookfield Place, the program is part of the West Asia Sustainable Fashion Accelerator, equipping designers with must-know insights on circular design, ethical sourcing, product traceability, sustainable fashion communication, and even AI-driven innovation.

Fashion Trust Arabia continues to champion emerging talent while pushing for a more responsible, future-forward industry. With this Ounass launch and a strong commitment to sustainability, these rising stars are set to lead the fashion revolution in MENA—one bold design at a time.

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