Did you know that the first Rolex watch to ever make it to the surface of the Moon is now up for auction? It’s a rare piece of horological history worn by astronaut Edgar Mitchell during the Apollo 14 mission in 1971. This iconic Rolex GMT-Master “Pepsi” ref. 1675 made its mark as the first automatic watch and the first Rolex to touch lunar soil, creating its own lunar legacy despite the Omega Speedmaster’s “Moonwatch” title.
This iconic Rolex watch features a black dial and Pepsi 24 hours with its distinct red-and-blue bezel. Worn by Mitchell not only on the lunar surface but also throughout the mission. It’s a classic 1675 model with a black dial, tritium lume patina, and its original Rolex Steelinox bracelet with flip-lock clasp. What makes it even more special is the personal engraving from Mitchell to his daughter on the case back:“Worn By Cdr. E. Mitchell On Apollo 14, 1971, To Karlin – My Daughter.”
Currently up for auction at RR Auctions with an estimated bidding price of $400,000, this historic timepiece comes with a signed letter of authenticity from Mitchell himself, adding to its provenance. It’s no surprise that collectors and history enthusiasts are eagerly watching this piece of lunar history. This Rolex is only the second lunar Rolex to be auctioned, following Ron Evans’s Apollo 17 “Pepsi” model, which sold for $131,450 in 2009.
Described as being in fine cosmetic condition with light scratches and wear from use by RR Auctions, the watch’s function is untested. This auction presents a rare opportunity to own a piece of history that represents both mechanical excellence and humanity’s greatest exploration. Whether the winning bid comes from Rolex or a passionate collector, this GMT-Master is expected to soar in value, much like its remarkable journey to the Moon.
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