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Bvlgari takes us on an Italian journey to highlight this season’s exquisite creations

1010 windows are getting a summer makeover...
Bvlgari's windows have been reimagined to highlight both the world of cinema and the art of holidaying, all alongside showcasing Bvlgari's stunning creations...

Last month, Bvlgari launched a stunning new jewellery collection that consisted of unprecedented colour combinations, gemstone cuts and intricate artistry — all fit for the silver screen.

Now, to celebrate the launch of the Bvlgari Cinemagia collection, the luxury Italian house have further highlighted its close relationship with the world of cinema by intertwining glamour and fantasy, with a retro-chic touch, through the brand’s window displays.

Colourful 1950s imagery that highlights the ultimate destinations for summer (think Rome, Capri, Portofino and Lake Como) has proven to be the backdrop for several of Bvlagri’s window displays.

1010 windows, staged in more than 283 boutiques throughout the world, have been reimagined to reflect the carefree happiness of the cinema.

The display of sparkling jewellery creations also encapsulate the art of holidaying and the magic of the big screen as iconic pieces including the multicoloured Divas’ Dream pendants, the pioneering design of the B.zero1 and Serpenti bracelets are beautifully displayed.

Now, discover the newest fragrance to join the Splendida Bvlgari family.