BVLGARI BRIDGES ITALIAN ELEGANCE AND EMIRATI ART AT DUBAI WATCH WEEK 2025.

Bvlgari returns to Dubai Watch Week with a dazzling collaboration that fuses Italian design with Emirati artistry. The luxury maison unveiled the limited-edition Mattar Bin Lahej x Octo Finissimo, a timepiece that transforms the ultra-thin watch into a canvas for Arabic calligraphy.

Since its debut, the Octo Finissimo has been celebrated for its radical elegance, architectural lines, and record-breaking thinness. Now, under the creative vision of Fabrizio Buonamassa Stigliani and the artistry of Mattar Bin Lahej, the collection takes on a new dimension. Laser-engraved Arabic script flows across the titanium case, bracelet, and dial, inspired by the words of His Highness Sheikh Mohammed bin Rashid Al Maktoum: “The future will be for those who can imagine, design, and implement it.”

At Dubai Mall’s Burj Park, Bvlgari’s booth invites visitors to immerse themselves in horological art, featuring live demonstrations, a watchmaker’s table, and an elegant display highlighting the collaboration. The result is a dialogue between cultures, a celebration of heritage, and a symbol of modern innovation.

With this bold fusion of precision and creativity, Bvlgari continues to redefine contemporary watchmaking, proving that a timepiece can be both a technical marvel and a work of art.

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