BOHO CHIC IS OFFICIALLY BACK BOTH ON THE RUNWAY AND IN CELEBRITY CLOSETS!

We are calling it: Boho Chic is about to be the biggest trend of the season!
boho chic trend 2024
Think lace, frills, fringes, boots, suede, and more.

In today’s digital-first era, keeping up with “trends” can feel like chasing a moving target. With every scroll leading us to a new “aesthetic” or “core,” distinguishing lasting trends from passing fads can be daunting. Thankfully, Fall/Winter 2024 biggest trend comes not from TikTok’s saturated FYP but straight from the runway – from Chemena Kamali’s debut Chloé collection to be particular. Enter Boho Chic. 

The bohemian spirit that dominated the early 2000s has been reimagined with a fresh twist, thanks to visionary designers who are embracing the aesthetic’s nostalgic roots while injecting a modern edge.

boho chic trend 2024

Chemena Kamali‘s debut at Chloé was the definitive moment that signaled the return of boho chic. Her collection brought back the dreamy silhouettes, tassels, and ruffles that defined the noughties, but with a more refined and mature sensibility. Models glided down the runway in sheer dresses, oversized shades, and statement accessories that nodded to the carefree,yet sophisticated vibe of the original trend. Leather tasselled trousers and furry headbands added a playful touch, while wooden wedges—already a hot item—lined the front row, signaling their comeback as a hero piece. Kamali’s interpretation of boho chic is less about trends and more about a lifestyle—a desire for freedom, movement, and authenticity. This is not just another internet-driven fad; it’s a runway-rooted resurgence that’s likely to stick around.

The day after Kamali’s debut, Chloé saw a surge in searches and sales. That’s not all; celebrities including Sydney Sweeney and Daisy Edgar Jones have already been spotted wearing the covetable collection. Further, Bella Hadid also stepped out wearing not one but two boho chic tops, confirming that boho chic is back with a vengeance. 

Unlike the chaotic layers and embellishments of the 2000s, today’s boho chic is more pared back, focusing on simplicity with a tougher edge. Think billowing dresses tucked into knee-high leather boots or fringed skirts paired with grunge-inspired jackets.

boho chic trend 2024

As the trend gains momentum, key pieces like wooden platform wedges and slouchy hobo bags are set to dominate wardrobes. Fringe details, suede jackets, and denim are also making a strong comeback. This modern boho chic is allabout expressing individuality with a confident, relaxed attitude—an evolution of the carefree spirit that first captured our imaginations two decades ago.

ALSO READ: #BUROEXCLUSIVE: CATCH THE VIBE OF GISELE BÜNDCHEN SPREADING FALL/WINTER 2024 JOY BEHIND THE SCENES IN THIS NEW CAMPAIGN.