CHANEL reveals its Fall-Winter 2025/26 Ready-to-Wear campaign with model Mona Tougaard, captured through the lens of Mikael Jansson in a timeless black-and-white Paris. Framed by cobbled streets, Haussmannian façades, and the distant Eiffel Tower, each image becomes a moving portrait of elegance and reinvention.
The collection plays with illusion and transformation. A black tweed cape opens to reveal a strappy mini dress; sequinned tulle layers over a crisp white blouse. Gold tweeds shimmer in tailored suits, while flounced leather jackets and jewelled buttons echo the house’s rich heritage.
Accessories command attention. Velvet-bowed ankle boots, oversized pearl bags, and bold chain motifs redefine CHANEL’s iconic symbols. Mini and maxi bags in metallic gold glint under soft light. Even gloves and sautoir necklaces become gestures of expression, following the rhythm of movement and light.
Tougaard embodies CHANEL’s reimagined femininity: Romantic yet rock, classic yet daring. In this campaign, CHANEL’s codes are not only worn but lived, transformed into stories unfolding with each silhouette.
The Fall-Winter 2025/26 collection arrives in CHANEL boutiques this September, an invitation to step into Parisian allure, redefined.
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