OBSESSED THIS WEEK: OUR EDITOR’S BRAND CRUSH IS FASHION BRAND ROMANI.

If there’s one thing about me, it’s that I’m always on the hunt for the next brand to obsess over, because fashion isn’t just about clothes, it’s about the details, the layers, the accessories that take an outfit from good to unforgettable. As Managing Editor of BURO247.me, I live for discovering new brands, whether it’s fashion or accessories (because let’s be real, I believe in stacking everything, jewels, rings, and style!). Every week, I’ll be letting you in on my latest obsession, and this week, it’s all about ROMANI.

Haya Jarrar, the visionary founder and creative director of ROMANI, has mastered the art of clothing that moves as effortlessly as you do. Rooted in movement, mood, and meaning, ROMANI is less about following trends and more about creating a rhythm you can live in. The pieces flow seamlessly from day to night, city to coast, adapting with you rather than asking you to adapt to them.

What I love, and why I’m endlessly obsessed, is how ROMANI mirrors my own style philosophy: nothing too loud, but everything speaks volumes. The silhouettes are intuitive, the fabrics are breathable and thoughtfully chosen, and the mood is always right. It’s effortless but never basic, understated yet quietly powerful, exactly how I like to dress. For me, ROMANI isn’t just a brand I wear; it’s one that reflects how I want to move through the world.

ALSO READ: GOODBYE Y2K, HELLO Y3K: HOW FASHION LEAPS FROM NOSTALGIA TO THE NEXT MILLENNIUM.