BELIEVE IT OR NOT, ADIDAS-BRANDED THOBES ARE NOW A THING—HERE’S HOW YOU CAN GRAB ONE.

A thobe, but make it adidas.
Adidas thobes
French-Malian artist Émile-Samory Fofana brings his creative vision to life with adidas thobes, blending athletic functionality with cultural heritage.

Even in our wildest dreams, we never thought we would one day witness adidas thobes. But thanks to artist Émile-Samory Fofana, adidas thobes are now a thing. As we navigate an era of unexpected collaborations, the French-Malian multidisciplinary artist took to Instagram to reveal his partnership with the German sporting giant. Posting a visually striking campaign image, he described the product as “a functional football qamis for you to be as comfortable on the pitch as on a prayer mat.”

The thobes feature adidas’ iconic three lines on the sides and the brand’s distinct logo on the front in gold. Bringing to life a vision Samory-Fofana has had for years, the collaborative design was in the works for a year. 

“As a multidisciplinary artist, I’m proud to be able to bring this special project to life and execute my vision from start to finish. From making bootleg football qamis to work with adidas designers, do the styling on my models, shoot the campagn, and wear my own product,” explained Samory-Fofana.

While the first drop is reserved for the artist’s family and friends, he urged interested buyers to send him a message on Instagram to purchase the Adidas logo-stamped thobe. 

ALSO READ: #BUROSPOTLIGHTS: KUWAITI HANDBAG BRAND MARZOOK.