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Behind the scenes of Bella Hadid’s Goldea The Roman Night Absolute campaign for Bvlgari

A peak behind the camera
Bella Hadid fronts Bvlgari's newest fragrance, and we've got a sneak peak look behind the scenes at the making of the campaign...

This month, Bvlgari launched its newest fragrance in the Goldea family — Goldea The Roman Night Absolute. A heady scent crafted by Alberto Morillas, the fragrance boasts notes of black plum, orange petal, vanilla and patchouli and was inspired by the energy of Rome at night. It also features a reinvention of Chypre, an iconic note used in perfumery. Morillas toyed with the scent to create a note unlike any other. 

Bella Hadid is the face of the fragrance, marking the second time the brunette beauty has appeared in a fragrance campaign for the brand. In this new campaign, Bella is described by the brand as being a “spontaneous, extremely feminine and instinctive woman who stands by her choices.”

The ultimate professional, in the behind-the-scenes images from the campaign, Bella can be seen sitting whilst having the finishing touches applied and sharing a laugh with the crew, as well as dangling off a ladder on the side of a building to get a certain shot. 

Go behind the scenes with Bella below…

Bella Hadid

Bella Hadid

Bella Hadid

Now, watch Bella in action in the Goldea The Roman Night Absolute campaign video