SOCIAL MEDIA EDITOR
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LOCATION
LONDON, UK (EC4)
(Although we are currently WFH, when government guidelines permit, you will be required to work at least part-time in the office)
REPORTS TO
Publisher
BURO GLOBAL – ABOUT US
At BURO. GLOBAL we are building a luxury tech media company for generation now. To do this we drive a culture of innovation, collaboration and leadership. Importantly, this is being realised by the passion and work of incredible leaders with experience across luxury e-commerce, publishing, retail, creativity and commercial partnership. Combined with the powerful force of BURO.24/7, a global network of citizenry that goes beyond geographical and cultural boundaries, and the melding of creativity, technology and intelligence through our BURO.Code services for brands, we are well on our way to achieving our mission to disrupt the traditional notion of a luxury publisher.
ABOUT YOU
You are a strategic and creative thinker and know how to cut through the noise to deliver original, dynamic and valuable content. You have extensive editorial experience and have a network of contacts in publishing and PR to match. You are confidently able to interpret business and commercial requirements, insights to develop specific social strategies and briefs.
REQUIREMENTS
- To develop and execute a social media strategy across all social media channels, including Instagram, Facebook, Twitter and Pinterest, utilising all content formats e.g. IGTV, Reels
- To drive engagement and build a loyal audience, while also driving traffic back to BURO247.COM.
- To maintain the BURO. tone of voice
- Plan content using tools to ensure a consistent stream of output across all channels, 7 days a week
- To pitch and produce original social-first franchises, engaging other teams when required
- Excellent short format copy writing and editing skills
- Strong eye for good design and dynamic, compelling visuals; able to brief creative team with concepts that are fit for use across key social channels
- The ability to think on your feet, translating stories into compelling and engaging social-first content
- Confident, independent worker who is comfortable working as part of a small team and advocating for best practice social content
- Confident in reaching out to/briefing brands and influencers on creating social content
- Strong interest in BURO.’s verticals: Fashion; Beauty; Culture; Success; Experience; Watches & Jewellery
- A strong understanding of key events and how to cover them from the BURO. perspective e.g. Fashion Week; Golden Globes
- To work with the commercial team to devise and deliver social responses for advertising briefs and proactive campaigns
- Experience with paid social, including managing budgets to drive community growth and engagement
- Experience with analytics and social listening tools; able to analyze social data, take actions and relay information to key stakeholders across the business
- Stay up to date with key social trends and platform developments; have an awareness of competitor activity
- Experience using content scheduling tools
- Experience using Photoshop, Adobe Illustrator and InDesign
WHAT WE OFFER
- The opportunity to work with a leading editorial, digital, creative and commercial team during an exciting period of development and investment
- Competitive salary
- Industry leading benefits package including: pension, comprehensive private health insurances, life assurance and income protection
- 25 day annual holiday entitlement in addition to Bank Holidays, your birthday, and Christmas
- A vibrant and friendly central London office