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Alberta Ferretti Bids Farewell to Her Eponymous Brand.

Alberta Ferreti steps down, leaving a lasting legacy.
Alberta Ferretti
After over four decades at the helm, Alberta Ferretti passes the creative torch, paving the way for a fresh vision while continuing to shape her brand's legacy.

In a heartfelt announcement that surprised the fashion world, Alberta Ferretti revealed today that she will step down as creative director of her namesake brand, which she founded in 1981. This marks the end of an era for a designer whose journey began with a singular vision and has flourished into a global powerhouse. As she reflects on her remarkable career, Ferretti expresses a mix of nostalgia and optimism for the future, stating, “I believe that at this point of my career, it is a right and conscious choice to pave the way for a new creative chapter for the brand I founded and which will continue to bear my name.”

Alberta Ferretti

Ferretti’s last collection was showcased in Milan just a week ago, a poignant moment that encapsulated her dedication to fashion over more than four decades. In her statement, she reminisced about the early days when she first presented her collection, emphasizing that the essence of the “young woman with many dreams and passions” who started it all remains alive today. “Those moments feel as fresh as ever,” she wrote, reminding us of her roots even as her brand has evolved significantly.

While Ferretti will announce her successor in the coming months, she will remain with Aeffe, the parent company that oversees her label. With a commitment to stay involved, Ferretti is eager to channel her energies into new passions, including art, and to continue supporting the brand that has defined her life’s work. 

With her legacy firmly established, the Alberta Ferretti brand will embrace fresh creative direction while honoring the vision of its founder. As the fashion community waits in anticipation to learn more about the next chapter for both the brand and the designer, one thing remains clear: Ferretti’s influence will continue to resonate, inspiring new generations of designers and dreamers alike.

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