These aren’t corporations, they’re real people with real stories, and their channels are some of the biggest on the platform right now. Here’s a list of the famous YouTubers that everyone’s watching in 2025.
Subscribers: 260M+
MrBeast is one of the most famous YouTubers and still the most subscribed individual on YouTube. His videos are high-production-value, stunts, giveaways, and challenge-filled content. He’s expanded globally with translated channels and is still taking over the creator scene. People love how big — and real — his ideas are.
Subscribers: 71M+
Mark Rober is a former NASA engineer turned awesome scientist. His videos are experiments, builds, and viral stunts — like glitter bombs and obstacle courses. He’s smart but makes learning feel like a good time.
IShowSpeed (Darren Watkins Jr.)
Subscribers: 44M+
Speed brings wild energy to all of his videos. Known for reactions, football videos, and insane livestreams, he’s made a huge name for himself in both the YouTube and gaming community. His videos are everywhere — meme pages to trending lists.
Subscribers: 35M+
Lia creates reaction content, gaming, and lifestyle videos. Her fast-paced edits and no-nonsense style ensure her content is binge-worthy. She’s a top creator who has been around for years and is still popular in 2025.
Subscribers: 33M+
Jesser meshes basketball, lifestyle, and fun challenges. He’s part of the 2HYPE crew and has built a devoted community. His videos are like hangin’ with friends, which is why people keep watching.
Subscribers: 21M+
Ryan stories like no one else. From penny traveling across the country to thoughtful daily vlogs, his videos hold people’s attention. He has a humor-honesty-creativity balance that is unparalleled.
Subscribers: 17M+
Airrack went from small creator to YouTube stardom in a few years’ time. He’s known for insane challenges, MrBeast collaborations, and out-of-the-box video ideas. In 2025, he’s hosting live events and pushing what’s possible on the platform to new levels.
Subscribers: 13M+ on YouTube
Kai started out on Twitch but blew up on YouTube with stream highlights, vlogs, and celeb collabs. His energy is wild, and his content never gets stale. In 2025, he’s one of the most well-known personalities online.
Subscribers: 12M+
Emma changed the game for the vibe of vlogs. Even though she posts less, every video gets incredible attention. Her editing, humor, and “being herself” vibe still influence creators on all platforms.
Subscribers: 12M+
Kris started out creating short-form comedy and now posts longer skits, reactions, and collaborations. Her content is light, funny, and relatable. She’s established a solid fan base on YouTube, TikTok, and elsewhere.
These famous YouTubers didn’t blow up overnight. They stayed creative, built real communities, and stayed active through the ups and downs. Whether you’re into comedy, challenges, or chill vlogs, this list is where to start. Want to grow your own channel? Watch how these creators do it — and take notes.
